Daily Deal Activity 10/28/15

Digital Media/Commerce

ecommerce

Egypt-based online food ordering platform Otlob.com has been acquired by competitor Hellofood from A15. The acquisition provides Otlob.com with an expanded mobile offering. Terms of the deal were not disclosed.

ecommerce

Art and luxury collectibles marketplace Paddle8 has raised $34 million in Series C funding from Mousse Partners and private investors. The company has raised $44 million to date and will use the funding for expanding its engineering team.

mobile cotnent/apps

Israel-based interactive TV app developer Applicaster has raised an undisclosed amount of funding led by C4 Ventures with participation from Pitango Ventures and 83North. The company will use the funding for increasing its user base.

niche content

Athlete blogging platform The Players’ Tribune has raised a further $5.5 million in Series B funding from New Enterprise Associates and private investors. The new investment brings the round total to $15 million and will see the company expand its athlete network.

niche content

Time Inc. has acquired women’s lifestyle and beauty websites xoJane.com and xoVain.com. The acquisition expands Time’s audience reach and follows the recent purchase of digital lifestyle magazine HelloGiggles. Terms of the deal were not disclosed.

social media/apps

SaaS-based student and mentor social network Uvize has been acquired by education technology company Greenwood Hall. The acquisition expands Greenwood Hall’s student success and coaching offerings. Terms of the deal were not disclosed.

Digital Advertising

ad networks/exchanges

Japan-based mobile video ad network Open8 has raised $6.6 million in a round of funding from Jafco, Innovation Partners, and iStyle. The company will use the new round of funding for expanding headcount and operations.

digital video

Zype, a provider of cross-device video solutions for publishers, has raised $1.6 million in a round of funding from Revel Partners and Entrepreneurs Investment Fund. The company will use the funding for building out new endpoint delivery solutions.

email services

Email creation and analytics company Litmus has raised $49 million in a round of funding from Spectrum Equity. The company will use the funding for broadening its international presence while focusing on expanding engineering and sales headcount.

vertical search

Automotive parts eCommerce site BuyAutoParts.com has acquired online turbocharged vehicle marketplace Turbochargers.com. The acquisition broadens BuyAutoParts.com’s domain portfolio and provides it with an expanded customer search offering. Terms of the deal were not disclosed.

Marketing Technology

bi tools

Workflow and analytics platform Alteryx has raised $85 million in a round of funding led by Iconiq Capital and Insight Venture Partners with participation from Meritech Capital Partners. The company will use the funding for building out its customer base.

crm

Client retention platform ClientSuccess has raised $2 million in a round of funding led by Techstars Ventures and Peak Ventures with participation from Seven Peaks Ventures and Select Ventures. The company will use the funding for expanding operations.

crm

Belgium-based customer experience management solutions company NGDATA has raised $10.2 million in Series B funding led by Idinvest Partners with participation from Pamica, Capricorn Venture Partners, Nausicaa Ventures, and SmartFin Capital. The company will use the funding for scaling operations.

crm

Hotel customer relationship management platform ZDirect has been acquired by hospitality technology provider TravelClick. The acquisition provides TravelClick with a CRM tool for its hospitality solutions suite. Terms of the deal were not disclosed.

market research               

Used car and truck price research site PureCars has been acquired by television and radio stations operator Raycom Media. The acquisition will see PureCars operated as a separate entity and provides Raycom with an expanded digital platform. Terms of the deal were not disclosed.

sfa/lead management

SaaS-based consumer insights platform Pendo has raised $11 million in Series A funding led by Battery Ventures with participation from Salesforce Ventures, Contour Venture Partners, and Core Capital Partners. The company will use the funding for sales and marketing efforts.

social technology

HyPR Brands, a provider of social media influencer analytics solutions, has raised $5 million in a round of funding led by Edgewater Capital with participation from Silvertech Ventures. The company will use the funding for product development.

Traditional Media

b-to-b media

Time Inc. will acquire UK-based Craft & Hobby Fair, operator of a trade and consumer event for the crafts market. The acquisition expands Time Inc. UK’s content and presence in the crafting industry as the company branches into new revenue streams. Terms of the deal were not disclosed.

b-to-b media, entertainment media

Experiential entertainment company Two Bit Circus has raised $6.5 million in Series A funding led by Techstars Ventures and Foundry Group with participation from Intel Capital. The company will use the funding for expanding its Carnival brand while targeting conferences and events.

Software

big data

Germany-based ParStream, developer of a big data analytics platform for the Internet of Things industry, will be acquired by Cisco. The acquisition complements Cisco’s data and analytics portfolio. Terms of the deal were not disclosed.

financial

Spreedly, a provider of payment software and solutions for marketplaces, has raised $2.5 million in a round of funding from E-Merge. The company will use the funding for expanding its sales and marketing efforts internationally.

healthcare

Medical software startup Enlitic has raised $10 million in Series B funding from Capital Health. The company will use the funding for expanding its platform while focusing on broadening its medical data collection solution.

hr

Recruiting software company Connectifier has raised $6 million in Series B funding from Goldcrest Capital with participation from True Ventures, Galeo Ventures, and Okapi Ventures. The company has raised $12 million to date and will use the funding for product development initiatives.

hr

Talent management software TalentSoft has raised $27.7 million in a round of funding from Goldman Sachs. The company will use the funding for building outs its workforce re-training program and talent management applications.

security

UK-based security firm Entourage Security Management has been acquired by security solutions company U.S. Security Associates. The acquisition expands U.S. Security’s presence in Europe. Terms of the deal were not disclosed.

Business Services

training

Online learning company RediLearning has been acquired by online training and compliance solutions firm Relias Learning. The acquisition provides Relias Learning with expanded capabilities for its mobile wellness training and simulated learning offering. Terms of the deal were not disclosed.

About Petsky Prunier
Petsky Prunier is one of the leading investment banks in the technology, media, marketing, eCommerce, and healthcare industries. Our firm's mergers and acquisitions and private placements advisory services reflect a unique blend of product specialization and industry expertise. Together with strategic consulting firm Winterberry Group, a Petsky Prunier company, our organization represents one of the largest industry-specific advisors providing strategic and transactional services. In addition, we offer international reach through our partnership with investment bank Altium, which operates from nine offices across Europe. Securities transactions are processed through Petsky Prunier Securities LLC, a member of FINRA and an affiliated entity.

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