Daily Deal Activity 04/23/15

Digital Media/Commerce

classifieds/auctions/p-to-p

Netherlands-based online marketplace for second-hand vehicles Dealerdirect has raised $8.6 million in a round of funding from Rocket Internet and Prime Ventures. The company will use the new round of funding for domestic and international geographic expansion.

classifieds/auctions/p-to-p

UK-based Funding Circle, an online marketplace for business lending, has raised $150 million in a round of funding led by DST Global with participation from BlackRock, Sands Capital Ventures, and Temasek. The company will use the new round of funding for consolidating its UK and US markets.

ecommerce

India-based Craftsvilla, developer of an eCommerce site for ‘ethnic products’, has raised $18 million in Series B funding led by Sequoia Capital with participation from Nexus Venture Partners, Lightspeed Venture Partners, and Global Founders Capital. The company will use the new round of funding for marketing its site to mainstream consumers.

ecommerce

iFlix, a developer of Netflix-like services for Southeast Asia, has raised $30 million in a round of funding from Catcha Group. The company will use the new round of funding for expanding its services geographically while building out its catalog.

ecommerce

Photo storage, sharing, and merchandising business Snapfish has been reacquired by photo fulfillment services provider District Photo from Hewlett-Packard (NYSE:HPQ). The company originally sold Snapfish to HP in 2005 for $300 million. Terms of the deal were not disclosed.

ecommerce

Niche retailer eCommerce company Vertana Group has acquired KillerMotorSports.com, an online niche retailer of power sports vehicles. The acquisition bolsters Vertana Group’s portfolio of online retailing websites. Terms of the deal were not disclosed.

classifieds/auctions/p-to-p

Peer-to-Peer lensing startup Jimubox has raised $84 million in Series C funding led by Investec with participation from Mandra Capital and Zhong Capital. The company will use the new round of funding for competing with other domestic lending platforms.

mobile content/apps

iHookup Social, a developer of mobile/social apps that utilize location-based connections, has acquired Friendable, developer of a mobile-based platform for online dating and social networking. iHookup Social will rebrand as Friendable. Terms of the deal were not disclosed.

mobile content/apps

UK-based Lifecake, developer of a photo-sharing app focused on parents with young children, has been acquired by Canon. The acquisition will provide Lifecake with increased image enhancement technology as Canon’s looks to strengthen its digital consumer services business. Terms of the deal were not disclosed.

mobile content/apps

Raise.me, developer of a mobile app that helps high school students learn about college scholarship availability, has raised $4.5 million in a round of funding led by Owl Ventures with participation from First Round Capital and SJF Ventures. The company will use the new round of funding for increasing student engagement levels while expanding to new universities.

mobile content/apps

Insurance management app developer Safe has raised an undisclosed amount of funding from Rocket Internet and private investors. The company will use the new round of funding for expanding its team while focusing on sales and marketing efforts.

mobile content/apps

Smule, a mobile developer of games and music applications, has raised $26 million in a round of funding led by Adams Street Partners with participation from Roth Capital Partners, Bessemer Venture Partners, Granite Ventures, and Shasta Ventures. The company has raised $42 million to date and will use the new round of funding for acquiring new users.

niche content

Digital publisher and multimedia marketing agency Contentive has acquired the online interactive marketing news provider ClickZ from Incisive Media. The acquisition enhances Contentive’s content creation capabilities for the digital marketing community. Terms of the deal were not disclosed.

Digital Advertising

ad networks/exchanges

Germany-based mobile advertising technology company Fyber, a subsidiary of RNTS Media, has acquired Germany-based ad tech company Falk Realtime for $11.6 million. The acquisition strengthens Fyber’s position as a full stack supply-side-platform for mobile app advertising infrastructure. Further terms of the deal were not disclosed.

digital video

Social video platform developer Milyoni has been acquired by photo and video-sharing site Photobucket. The acquisition increases the Photobucket’s product development and brand sales talent as the company also looks to enhance its mobile video capabilities. Terms of the deal were not disclosed.

mobile marketing

Proximity-based indoor mobile marketing platform developer Swirl Networks has raised $18 million in a round of funding from Hearst Ventures, Longworth Partners, SoftBank Capital, and Twitter Ventures. The company has raised $32 million to date and will use the new round of funding for expanding sales and marketing operations while investing in product innovation.

online lead generation

Travel guide startup Mygola has been acquired by online travel services provider MakeMyTrip. The acquisition enhances MakeMyTrip’s in-destination customer engagement capabilities as the company looks to expand its technology. Terms of the deal were not disclosed.

Marketing Technology

analytics & Targeting

Agricultural software and analytics company Granular has acquired farmland real estate analytics firm AcreValue. The acquisition enhances Granular’s service offerings to the farmland market while strengthening its information solutions. Terms of the deal were not disclosed.

market research

China-based market research and analytics services firm Datasea has been acquired by market research firm Information Resources. The acquisition expands Information Resources’ geographic footprint as the company looks to strengthen its analytics offering. Terms of the deal were not disclosed.

mobile technology

Mobile banking startup SureCash has raised $7 million in Series B funding from The Osiris Group. The company will use the new round of funding for expanding headcount while focusing on product development and international expansion.

mrm/workflow management

Proprietary business management and engineering design software developer MiTeK Industries has acquired BuilderMT, a developer of workflow process management solutions for the residential home building market. The acquisition extends MiTeK Industries’ operations offering and workflow solutions. Terms of the deal were not disclosed.

Agency & Marketing Services

general agency, Online LEad generation

DynaMedia, an advertising agency specializing in the automotive market, has been acquired by advertising and marketing services firm Intermark Group. The acquisition strengthens Intermark Group’s clientele in the retail and automotive industries. Terms of the deal were not disclosed.

loyalty/retention

Risk and asset management software developer Solera Holdings has acquired DMEautomotive, a provider of customer retention services for the retail automotive industry. The acquisition provides Solera Holdings with an increased ownership lifecycle management offering. Terms of the deal were not disclosed.

public relations

Event organization firm Hairy Lemon has merged with Pink Gorilla Marketing, a provider of marketing and public relations services. The combined entity will focus on marketing services for sample sales and corporate events. Terms of the deal were not disclosed.

Software

infrastructure

IT automation startup Chef has raised $32 million in Series E funding from Scale Venture Partners, Citi Ventures, Battery Ventures, DFJ, and Ignition. The company will use the new round of funding for expanding headcount while increasing its analytics capabilities.

infrastructure

Log monitoring solutions developer Scalyr has raised $2.1 million in a round of funding led by Susa Ventures with participation from Bloomberg Beta, Google Ventures, and Sherpalo Ventures. The company will use the new round of funding for hiring engineers and expanding its target audience.

software development tools

Mobile application developer Cintel Systems has been acquired by 8K Miles Software Services for $3.8 million. The acquisition provider 8K Software with increased technical capabilities as it focuses on developing enterprise-level user experience solutions. Further terms of the deal were not disclosed.

About Petsky Prunier
Petsky Prunier is one of the leading investment banks in the technology, media, marketing, eCommerce, and healthcare industries. Our firm's mergers and acquisitions and private placements advisory services reflect a unique blend of product specialization and industry expertise. Together with strategic consulting firm Winterberry Group, a Petsky Prunier company, our organization represents one of the largest industry-specific advisors providing strategic and transactional services. In addition, we offer international reach through our partnership with investment bank Altium, which operates from nine offices across Europe. Securities transactions are processed through Petsky Prunier Securities LLC, a member of FINRA and an affiliated entity.

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