Daily Deal Activity 07/23/13

Digital Media/Commerce


Panjo, an online marketplace for auto, sport, and hobby enthusiasts, has raised $1.6 million in seed funding led by Spark Capital, was joined by Bertelsmann Digital Media Investments, Lerer Ventures, and Mesa. Panjo was created within the MuckerLAbs accelerator. The company’s platform allows sellers to manage, promote, and process payments for peer-to-peer sales, with Panjo collecting a portion of the fees or a share of the sales price.


NatureBox, a company that sends care packages filled with healthy snacks to subscribers of its monthly service, has raised an $8.5 million Series A round from returning investor General Catalyst Partners and new investor SoftBank Capital. The company has raised $10.5 million from investors altogether.


China-based Womai, a food eCommerce company, has raised an undisclosed amount of funding from Hong Kong-based private equity and venture capital firm SAIF Partners.

niche content

France-based Citizenside, an open course digital news service, has been acquired by digital media company Newzulu, which works with other news outlets to find and license validated user-generated news editorial, images, and videos at global, national, and local levels. Citizenside has more than 100,000 citizen journalist contributors from over 150 countries reporting in English and French. Citizenside works with a number of media partners including Le Monde, Le Parisien, Metro France, BFMTV, Havas Media, France Radio, RMC, RTL, and Archant Media.

social media/apps

(6/26/2013) Instant polling app Thumb has merged with YPulse, a market research insights firm that focuses on opinions and behaviors. The terms of the deal were not disclosed. Thumb is a mobile app that launched in the summer of 2010 as Opinionaded. The app allows users to get real-time feedback to questions they pose on network from their peers.

social media/apps

Kidmondo, which operates a personalized online baby journal that helps parents chronicle their child’s early years and share with friends and family, was acquired by Longhorn Leads, a company offering a portfolio of home service related sites, including InternetService.net, InternetServiceProviders.org, PhoneTVInternet.com, and others that are focused on helping customers find phone, TV, and Internet services. Terms of the deal were not disclosed.

social media/apps

Sulia, which operates a subject-based social network that connects users to social sources on various subjects of interest, has raised $6 million in Series B funding led by Greycroft Partners, with participation from Metamorphic Ventures and return investors FirstMark Capital, Village Ventures, and IA Ventures.

Marketing Technology


Israel-based Beyond Verbal Communications, a startup that plans to generate revenue by offering an API to help voice-technology developers add “emotion analytics” to their apps, has raised $1 million in a second seed round of funding led by Israel-based seed fund Winnovation. The software, which works with 26 languages, makes it possible for a call center to understand whether a customer is happy or tense, whether the driver of a car is distracted or intoxicated, or whether a job candidate is confident or insecure.

content management

Vista Equity Partners has acquired both Saxotech and Digital Technology International, and merged them into a single company that provides enterprise software solutions for the global news media market. No financial terms were disclosed. The new company is named Newscycle Solutions and delivers a range of technology solutions for the global news media industry, including content management, digital advertising, circulation, and audience relationship management. The company’s solutions and professional services help media organizations engage audiences through Web, print, mobile, and social media channels.


Smart Button Associates, which develops customer relationship marketing software solutions, has been acquired for $18 million by Canada-based loyalty management company Aimia (TSX:AIM). Smart Button offers clients a loyalty solution enabling them to build relationships with customers that are easy to integrate into a company’s systems and can be managed by a company’s own internal marketing team.

mobile technology

CopiaMobile, a company that designs and builds mobile phone marketing campaigning solutions for brands, retailers, and restaurants, has raised $6.9 million in Series B equity funding led by new investor Metamorphic Ventures, with returning investor AZ Digital Farm participating as well. 

online targeting/optimization

UK-based Affectv, an audience targeting technology startup, has raised £2 million ($3.2 million) in seed funding led by Octopus Investments. Founded in 2011, Affectv’s technology enables companies to understand how consumers interact with brands, content, and each other online. According to the business, this provides advertisers with a way to make bespoke marketing campaigns that offer a higher return on investment.

social technology

Crowdly, a Facebook-based advocate management platform, has raised more than $1.2 million in seed funding led by Launchpad Venture Partners, with participation from New York Angels, Laconia Ventures, and individual investors. Businesses can use Crowdly’s software to discover, engage and motivate product advocates in Facebook brand communities 

social technology

Balluun, which operates an online business marketplace for fashion designers and retailers to connect, collaborate, build relationships, and conduct business, has raised $8.7 million in Series B funding from returning investor Finoris Management. The company will use the proceeds to accelerate its expansion with other tradeshow organizers and continue building its technology platform and team.

social technology, mobile technology

nGage Labs, which provides in-store shopper engagement solutions that enable retailers to recognize, personalize, and engage shoppers directly via the customer’s mobile device and interactive smart displays, has raised $6.9 million in Series B funding led by Metamorphic Ventures, and was joined by return backer AZ Digital Farm.

Technology & Communications

big data technology

Germany-based dimensio informatics, which develops a solution for increasing the performance of complex database queries and analysis of huge amounts of data, was acquired for an undisclosed amount by Germany-based private equity and venture capital firm Mic (XTRA:M3B). dimension informatics’ software employs indexing technique by the use of Artificial Nueral Networks and analyzes the semantic relationship between data.

big data technology

DataStax, a big data platform for enterprise applications, has raised $45 million in Series D funding led by Scale Venture Partners, and was joined by DFJ Growth, New World Capital, and return backers Lightspeed Venture Partners, Crosslink Capital, and Meritech Capital Partners. The company will use the funding to build out globally and invest in Apache Cassandra, the NoSQL open-source project and foundation for the company’s database distributions.

big data technology

Minetta Brook, a big data intelligence platform that enables discovery of relevant information from streaming structured and unstructured content, has raised $2 million in seed funding led by TiE Angel Group Seattle and Naya Ventures. The company’s data analysis software can be applied to sources that include streaming news, document repositories, and Web pages.

communications application, collaboration software

Enterprise communications application provider Hall has raised $5.5 million in Series A funding, bringing the startup’s funds to about $6.4 million. The series was led by Felicis Ventures, Signia Venture Partners, and angel investor Eric Hahn, with participation from existing investor PivotNorth Capital. Founded in 2010, Hall provides a platform for businesses to communicate from any online device. It also aims to deliver real-time communication across different companies, so users can contact co-workers, employers, clients and friends all in one place.

financial technology

Viableware, a restaurant payment platform, has raised $6.5 million in Series B funding from Swiftsure Capital and individual angels. This brings the company’s total funding to $7.45 million. The company’s platform, RAIL is designed to mimic the look of a traditional restaurant bill, while providing an electronic interface for easy and secure payment.


collaboration software

LiveMinutes, a startup that has partnered with Evernote to offer its Web-based collaboration tool where coworkers share workspaces, has raised $1.4 million in funding led by Great Oaks Venture Capital, with New World Ventures, and individual investors. LiveMinutes also supports conference calls between people using dial-ins, Web calling, Skype, or calling out to another phone line.


C2FO (fka Pollen), a provider of collaborative cash-flow optimization solutions, has raised $18 million in Series C growth equity funding led by Mithril Capital Management, with participation from return backers Union Square Ventures, Summerhill Venture Partners, and OpenAir Equity Partners. C2FO’s marketplace enables companies to pay or receive payments early in exchange for discounted price.


YFind Technologies, which provides indoor positioning solutions that create location-intelligent environments in buildings using WiFi networks/infrastructures, has been acquired by Ruckus Wireless, Inc. (NYSE:RKUS), for an undisclosed amount. The company’s indoor positioning and tracking feature enables users to create indoor contexts for marketing campaigns, develop footfall analysis, and provide varied forms of digital concierge services to customers.


Definitive Homecare Solutions, which develops and licenses business and patient management software solutions for home infusion, specialty pharmacy, and HME/DME providers, was acquired by Mediware Information Systems, a company offering clinical and performance management information software systems. Terms were not disclosed.

hr software, hr information

RealMatch, a developer of recruitment advertising and job-board software, has raised $7 million in Series C financing led by Edison Ventures and joined by existing investor Carmel Ventures. RealMatch’s recruitment advertising and white-label job-board software provides a revenue stream for online publishers, along with features such as job-match alerts for job seekers and applicant screening and ranking for employers.


Sourcefire (NasdaqGS:FIRE), a company that creates cybersecurity products to protect companies from attacks, is being acquired for an aggregate purchase price of $2.7 billion by Cisco (NasdaqGS:CSCO), from BlackRock (NYSE:BLK), T. Rowe Price Group (NasdaqGS:TROW), and other shareholders. Sourcefire reported $233 million in revenue and $17 million in EBITDA for the LTM period ending March 31, 2013. Founded in 2001, the company’s security products ensure threat detection and network protection from threats including prevention systems, firewalls, and advanced malware protection. Large- to mid-size organizations and government agencies use Sourcefire to protect their dynamic networks, endpoints, mobile devices, and virtual environments.


Riskive, a social risk management startup, has raised $2.2 million in seed funding from Genacast Ventures, Core Capital, and individual angels. Riskive’s cloud-based technology platform is currently deployed in beta and leverages predictive analytics to protect against advanced cyber threats in multiple government and enterprise organizations.

About Petsky Prunier
Petsky Prunier is one of the leading investment banks in the technology, media, marketing, eCommerce, and healthcare industries. Our firm's mergers and acquisitions and private placements advisory services reflect a unique blend of product specialization and industry expertise. Together with strategic consulting firm Winterberry Group, a Petsky Prunier company, our organization represents one of the largest industry-specific advisors providing strategic and transactional services. In addition, we offer international reach through our partnership with investment bank Altium, which operates from nine offices across Europe. Securities transactions are processed through Petsky Prunier Securities LLC, a member of FINRA and an affiliated entity.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: