Daily Deal Activity 11/06/12


Longboard Media, a media management service provider, was acquired by social commerce software developer Bazaarvoice (NasdaqGM:BV), in a deal worth up to $43.7 million. At the closing, Bazaarvoice paid $26.9 million in cash and issued approximately 500,000 shares of common stock, making the transaction value $32.7 million. If Longboard achieves certain performance goals through 2013, its shareholders may receive up to an additional $11 million in cash. Longboard Media enables retailers to launch and manage on-site advertising and site monetization, and enables targeting of consumers across shopping publishers, mobile commerce apps, and retailers.

Finland-based Academica, a datacenter operator, Internet consulting, design, implementation, and support services, was acquired for $35.8 million by U.K.-based Telecity Group (LSE:TCY), which operates network independent data centers offering colocation and related data centre services. The acquisition marks Telecity’s second datacenter acquisition in Finland in a span of four months, following the purchase of Tenue for $5.8 million.

LiveTime Software, an on-premise help desk and IT service support management provider, was acquired by Absolute Software, a provider of endpoint security and management services for PC and mobile devices. With LiveTime, IT departments can provide customer assistance, streamline technology costs, implement workflows for service requests, incidents, change requests, releases and service level agreements, and audit compliance with policies and regulations. The total cost of the acquisition is less than $15 million and consists of a mixture of cash and stock, of which approximately 60 percent is due on completion with the remainder due based on a three year earn-out. LiveTime is listed as a portfolio company on the Website of Agility Capital.

Jive Software (Nasdaq: JIVE) has announced in its third quarter results that it acquired two companies: Meetings.io, a real-time video chat company, and Producteev, which offers social task management solutions. The combined deal is worth $7.6 million.

U.K.-based TMG.tv (dba The Media Group), which engages in film and television production, media training, and event management businesses, was acquired for $3.6 million by U.K.-based GB Group (AIM:GBG), which operates as an identity management company engaging in the development, sale, and support of business application software.

Australia-based mobile marketing and advertising firm IQ Mobile, was acquired by U.K.-based Aegis Media. The company offers its services in Germany, Austria, and Switzerland as well as in Central and Southeastern Europe. Terms were not disclosed.

Barcodes, a distributor of automatic identification capture products, was acquired by private equity firm Cortec Group. The Company’s AIDC products, which include barcode scanners, mobile computers, label printers, point-of-sale systems, identification cards, RFID equipment, and other related consumable products, allow customers to improve productivity and profitability in their businesses. Barcodes sells primarily to small and medium-sized businesses and select Fortune 500 customers. Terms were not disclosed.

Plaid Skirt Marketing, a comprehensive digital marketing agency specializing in branding and social media, was acquired by performance-based digital agency Digital Net Agency (DNA). The acquisition will elevate the social media capabilities of DNA, which are increasingly critical to SEO, and provide current and future clients with a one-stop digital marketing solution. Terms were not disclosed.

nclud, a creative Web design agency, focused on unique, stylish and usable experiences across a multitude of verticals, mediums and devices, was acquired by BrowserMedia, an interactive Web development firms operating in the Mid-Atlantic region. The acquisition forms a full-service digital agency and software development company also offering native mobile application and mobile Web development. Terms were not disclosed.

Oncontact Software, a provider of customer relationship management solutions for mid-market companies, was acquired by WorkWise, which offers role-based enterprise resource planning software for manufacturers and other businesses. OnContact’s latest release, CRM 7, is a 100-percent web-based application designed to help sales, marketing and customer service departments exceed their performance. Terms were not disclosed.

The ADP Taxware business of Automated Data Processing (Nasdaq: ADP), was acquired by Vista Equity Partners. ADP Taxware provides automated solutions for sales, use, and tax compliance. No financial terms were disclosed.

Mergent, a provider of business and financial data on listed companies, has sold its Index Business to NASDAQ OMX Group (NasdaqGS:NDAQ), for an undisclosed amount. Mergent backers include Carousel Capital, Goldman Sachs, and Twin Bridge Capital Partners.

Netherlands-based Telegraaf Media Groep (ENXTAM:TMG) (TMG) has acquired a 70 percent stake in Netherlands-based online video producer Zoomin.TV. The combination provides Zoomin.TV access to the broad reach of the TMG network and also opportunities for cooperation with the editorial organization of TMG. Terms were not disclosed.

CoreTrace, which develops and supplies cross-platform application control and whitelisting solutions, was acquired by Lumension Security, a provider of security software solutions that enable businesses to protect their information and manage risk, from Covera Ventures and other shareholders. Terms were not disclosed.

AT Solutions, a company providing IT solutions consisting of hardware, software, and specialized advisory and technology services for implementing cloud computing and virtual data centers, was acquired for $32 million by India-based Rolta India Limited (BSE:500366), an Oracle partner offering information technology consulting and solutions. The deal combines Rolta with AT Solutions Group’s $147 million in annual sales and 200 employees.


Switzerland-based online travel agency Bravofly, raised $25.6 million in private equity funding from AXA Private Equity. Proceeds were used to acquire Spanish online travel company Red Universal de Marketing y Bookings Online (aka Rumbo), whose site managed the contracting, technical organization, and formalization of bookings for flights, combined trips, cars, and hotels. No specific financial terms of the acquisition were disclosed.

Mobile app marketing platform operator Trademob, raised $15 million in Series B funding led by Kennet Partners. Specifically, Kennet has invested $12.5 million into the Berlin-based startup, with additional funds coming from a follow on round from existing investors, Tengelmann Ventures, and High-Tech Gründerfonds.

Nodefly, an application performance management technology company, raised $0.8 million in seed funding from Shasta Venture Partners and other investors. The company offers Node.js, a server-side JavaScript framework that has become popular due to its scalability and user-friendly interface.

Ireland-based Video Elephant, which operates an online B-to-B marketplace for the purchase and sale of long and short-form video content, raised $0.6 million in funding from undisclosed investors. The company offers video content, such as TV series, documentaries, films, short form, Webisodes, bundles/packages, and music documentaries.

Ireland-based Associate Mobile, a developer of mobile phone games, has raised $0.5 million in funding from unknown investors.

About Petsky Prunier
Petsky Prunier is one of the leading investment banks to the technology, media, marketing, eCommerce, and healthcare industries. Our firm's merger and acquisition and private placement advisory services reflect a unique blend of product specialization and industry expertise. Together with strategic consulting firm Winterberry Group, a Petsky Prunier company, our organization represents one of the largest industry-specific advisors providing strategic and transactional services. We offer global reach supplemented through our partnerships in China and India. Securities transactions are processed through Petsky Prunier Securities LLC, a member of FINRA, and an affiliated entity.

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