Daily Deal Activity 05/15/12 – 05/16/12


Decision Resources Group, a provider of Web-enabled research, predictive analytics via proprietary databases, and consulting services to the global healthcare industry, was acquired by India-based Piramal Healthcare (BSE:500302), a healthcare company engaged in the manufacture and sale of bulk drugs and formulations, for $635 million. Decision Resources Group projects revenues of $160 million for 2012.

Extend Health, which operates the largest private Medicare exchange in the United States, was acquired by Towers Watson & Co., a professional services company. Towers Watson agreed to pay $435 million, less net debt, valuing Extend Health at 6.8x revenue and 28.7x EBITDA. Under the deal, Extend Health will be integrated with a new unit within Towers Watson, named Exchange Solutions, which will inherit the company’s more than 30 Fortune 500 employers and over 200,000 retirees.

Certiport, a developer, marketer and distributor of certification exams and practice tests for IT and digital literacy skills, was acquired by education publisher Pearson, for $140 million, from Spire Capital Partners. The deal will give Pearson much further reach into the retail distribution of testing services in markets outside of the U.S. and U.K. Based on 2011 financials, the transaction values Certiport at 2.9x revenue.

U.K.-based Moonfruit, which operates a subscription-based Website development platform, was acquired by directories giant Yell (LSE:YELL), for $29 million. Yell will use the acquisition to provide not just listings, but business tools for that market. The company already owns an enterprise commerce solution in the form of Znode, which was acquired in 2011 for $19.2 million. Moonfruit will provide Yell’s customers with the ability to create light commerce and Web presence services.

Facebook has agreed to acquire the team behind Android app maker Lightbox, for an undisclosed amount. Lightbox had raised $1.2 million in seed funding from Accel Partners, Index Ventures, SV Angel, 500 Startups, and several other angel investors.

Sundrop Mobile, a provider of mobile and social loyalty marketing, was acquired by payment processing company Mercury Payment Systems. This marks Mercury’s first acquisition since its founding in 2001, as well as the first card-less mobile loyalty program integrated with payment processing. Terms were not disclosed.

Xinet, a developer of digital asset management solutions used by advertisers, printers, publishers, and enterprises, was acquired by North Plains Systems, an affiliate of Accel-KKR also offering enterprise digital asset management solutions. The acquisition enables the thousands of combined North Plains and Xinet customers to leverage the entire lifecycle of a rich media file, from its creation and work-in-process to its global distribution and archiving as a valued asset. Terms were not disclosed.

HealthInReach, an online service that helps people find the lowest prices from qualified dentists and doctors, has merged with PriceDoc, a startup offering an online marketplace that connects healthcare providers with consumers looking for medical and dental procedures. The combined company will operate as HealthInReach. Terms were not disclosed.

Cull TV, which operates a music video sharing site, was acquired by social video network operator Twitvid. Cull TV, founded in early 2011, currently offers a catalog of nearly three million videos. Twitvid plans to combine a number of Cull TV’s cultivation methods with its own. Terms were not disclosed.

Newscurve, a company focused on providing web analytics to power editorial decision making, was acquired by Neodata Group, which offers ad serving and online publisher solutions. Neodata Group will leverage Newscurve’s technology to strengthen its editorial suite and move forward with the company’s international expansion. Terms were not disclosed.

Source Healthcare Analytics, which collects and analyses information regarding medicines and other aspects of healthcare, was acquired by Symphony Technology Group, from Wolters Kluwer. Symphony Technology Group will combine Source Healthcare Analytics with its existing portfolio company, ImpactRx, which acquired AlphaDetail and TargetRx in 2011, to form Symphony Health Solutions. Terms were not disclosed.

The Poseidon Group, which provides emergency department documentation and Web-based electronic medical record solutions, was acquired by NextGen Healthcare Information Systems, a Quality Systems (NasdaqGS:GSII) subsidiary providing clinical, financial, and connectivity solutions catering to physicians, hospitals, health centers, and healthcare providers. Terms were not disclosed.

National Healthcare Exchange Services (OTCPK:NHCR), a software company that helps medical practices manage physician reimbursement and minimize the administrative cost of recovering lost revenues, was acquired by Gateway EDI, a TriZetto Group subsidiary offering electronic data interchange services for health care claims processing and status reports. Terms were not disclosed.

Medify, which provides medical research and treatment information online, was acquired by Alliance Health Network, a social networking company for healthcare consumers and marketers. Medify had previsously raised $1.8 million from Voyager Capital and angel investors.

TradeKing and Zecco, the industry’s first two socially-enabled online brokerages, announced they have agreed to merge their businesses. Zecco is an online brokerage site for stock, options, and forex traders. Zecco Trading is an online stock brokerage that offers low cost stock trades and low cost options trades. Terms were not disclosed.

Chief Executive Network, a member organization that helps chief and senior executives improve their effectiveness and gain competitive advantage, was acquired by Chief Executive Group, which publishes a bi-monthly magazine that reports on the successes and failures of CEOs, as well as provides ideas, strategies, and tactics for top executive leaders seeking to build effective organizations. Terms were not disclosed.

N-Tier Discovery, a managed document review, staffing, and consulting firm specializing in the application of advanced analytics in document review, was acquired by RVM, which offers litigation support and corporate data solutions. The acquisition will add attorney review services to RVM’s eDiscovery service offering. Terms were not disclosed.

TrueForms and Formulator, the electronic forms software created by Reveal Systems, was acquired by zipLogix, a provider of real estate contract software solutions. Terms were not disclosed.

MunchOnMe.com, a food discovery and discount portal, was acquired by CollegeBudget.com, which operates a student-exclusive shopping platform. The acquisition increases CollegeBudget’s total college footprint to 2 million students. Terms were not disclosed.


Fotolia, a provider of digital stock photography, raised $150 million in growth equity funding from Kohlberg Kravis Roberts, in exchange for a 50 percent stake. The company allows members to buy and sell images, illustrations, video footage clips, and vectors for use in Websites, advertisements, presentations, brochures, and reports.

Qualtrics, a 10-year-old company offering online data collection and analytics, raised $70 million in the company’s first institutional investment, from Accel Partners and Sequoia Capital. Qualtrics has developed technology that allows companies to conduct sophisticated research on their own, without hiring an outside firm or even asking their IT team to handle a complicated installation.

Aquantia, a provider of Ethernet connectivity solutions for cloud computing and large-scale data center deployments, raised $35 million in Series F funding. Investment firm Rusnano led the round, and was joined by undisclosed new and existing backers. The company previously raised approximately $94 million from LSI Corp., New Enterprise Associates, Lightspeed Venture Partners, Greylock Partners, Pinnacle Ventures, and Venture Tech Alliance.

Online retailer ModCloth, which offers clothing, accessories, and décor with a focus on independent and vintage-inspired design, raised $25 million in Series D funding led by Norwest Venture Partners, with participation from existing investor Accel Partners. This brings the company’s total funding to approximately $62 million.

Wave Accounting, which offers free accounting software for small and medium-sized businesses, raised $12 million in Series B funding from Social+Capital Partnership and existing investors Charles River Ventures and OMERS Ventures. With the funding, Wave plans to increase hiring in engineering as well as sales and business development.

Online reputation and lending startup Lendoo, raised $8 million in Searies A funding from Accel Partners, Blumberg Capital, Omidyar Network, iNovia Capital, Metamorphic Ventures, and a number of angel investors. Lenddo’s helps consumers in emerging marketing develop creditworthiness and gain access to financial services, using online activity as a way to judge their reliability in paying back loans.

Electric Imp, which provides a chip for consumers and developers that contains Wi-Fi and an embedded processor, raised $7.9 million in financing from Redpoint Ventures and Lowercase Capital. The company’s chip aims to enable hardware from multiple manufacturers to work together, rather than having to rely on a single vendor for a home automation system.

Simplee, which operates a platform for tracking healthcare expenses and allows users to make payments online, raised $6 million in Series A funding led by Social+Capital Partnership, with participation from current investor Greylock Partners Israel. The funding will help Simplee extend its product to include plan recommendations, care recommendations, and more. The company is also preparing to roll out its B-to-B offering to partners, and launch its first mobile app.

DiCom Grid, which operates a SaaS platform for medical imaging applications, raised $5 million in Series A funding co-led by Canaan Partners and CHL Medical Partners.

Online gaming company LuckyLabs has raised $3.5 million in Series A funding led by Atlas Ventures, with participation from individual investors. The company has 10 employees, and has plans to continue hiring.

Mass Relevance, a startup that helps media companies pull content from social networks, filter the updates according to a customer’s needs, and create visualizations that can be embedded on a Website or displayed on other digital screen, raised $3.3 million in Series A funding led by Austin Ventures, with participation from Battery Ventures, Floodgate, Allegro Venture Partners, and Metamorphic Ventures.

U.K.-based BagThat, which operates a daily-deals and auctions eCommerce site, raised $3.2 million in Series B funding led by Oxford Capital. The company is expecting additional institutional investment in the round. This brings the company’s total investments to $6.4 million.

Elicit, which offers Website search software intended to help marketers boost conversion rates, raised $1.5 million in Series A funding from ff Venture Capital, First Round Capital, Greycroft Partners, and Michael Lazerow’s L3 investment fund.

Prosodic, a social media analytics software provider that enables brands to optimize content and target audience segments in real-time, raised $1.4 million in seed funding from Ignition Partners, as well as several angel investors. Prosodic serves media companies, brands, and publishers with substantial Facebook audiences.

Curalate, which offers a platform where brands can measure, monitor, and grow their social curation presence, has launched with $0.75 million in seed funding from NEA, First Round Capital, and MentorTech. Specializing in Pinterest, Curalate tracks how content moves throughout the Website and keeps track of when the content is converted into a purchase.

Contactually, which offers a CRM solution for email users, raised $0.5 million in angel funding. Contactually pulls in information from social networks and integrates those into an online address book. The address book tracks how often users and their contacts correspond and their priority.

Independent online video company Funny Or Die, has entered into a strategic partnership with Turner Broadcasting to collaborate on multiplatform video content. As part of the deal, Turner is taking a minority stake in Funny Or Die, terms of which have not been disclosed.

Just Cellular, which provides an online source for new, used and refurbished cell phones, raised an undisclosed amount of funding from UPS Capital.

Tujia.com, an online vacation rental service in China, has raised an undisclosed amount of Series A funding from Lightspeed China Partners, HomeAway (Nasdaq: AWAY), and CDH Investments.

About Petsky Prunier
Petsky Prunier is one of the leading investment banks to the technology, media, marketing, eCommerce, and healthcare industries. Our firm's merger and acquisition and private placement advisory services reflect a unique blend of product specialization and industry expertise. Together with strategic consulting firm Winterberry Group, a Petsky Prunier company, our organization represents one of the largest industry-specific advisors providing strategic and transactional services. We offer global reach supplemented through our partnerships in China and India. Securities transactions are processed through Petsky Prunier Securities LLC, a member of FINRA, and an affiliated entity.

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